Integration of 3rd Party Technology

Integration of 3rd Party Technologies

A centralized database application should make your life easier.

Having to use and update multiple applications with the same data is the polar opposite of easy, which is why we offer integration services so you can access all your data in one place.

Benefits of Integrating Third-Party Technology

Including third-party apps in your database design can streamline your work and help you make more informed business decisions. There are several major ways integrating outside technologies can do that:

  • Validate your data. Ensure duplicate or inaccurate data isn’t gumming up the gears of your business.
  • Visualize regional trends. See the hotspots for emerging issues and opportunities.
  • Improve marketing. Tailor email promotions based on customer action.
  • Provide real-time sales data. Learn when and why your sales spike.
  • Automate processes. Allow employees to focus on what’s important by automating processes that don’t require their expertise.
  • More accurately forecast business. Let artificial intelligence and machine learning transform your historical data into actionable insights.
  • Cut unnecessary expenses. Get data fed into your database with world-class apps—and without the cost of developing custom functionality.
  • Increase efficiency. Use all your software tools simultaneously from a single system.

Eliminates Duplicate Data Entry

There are no patches distributed to multiple end- users. All updates a applied to the web server.

Extends the Functionality of Your Software

The application can be accessed from anywhere using any internet-enebled device.

Automates Business Processes

Keeps your data secure in a centralized location on a company web server.

Business Intelligence

The application will work on any device regardless of the operating system or platform.

Technologies We Make Work for You:

Google Maps

If your application can benefit from street views, maps, satellite images, real-time traffic information or route planning, that’s no problem–we can integrate Google Maps into your custom design.

Smarty Streets

If your company relies on location information for operations or marketing purposes, it’s important the addresses in your database have been validated. Building in an integrated service like Smarty Streets makes that process automatic.

Google Analytics

Your marketing team needs to know where website traffic is coming from, what keywords are converting, and which pages drive registration and sales. When you incorporate Google Analytics into your database, you can get a complete view of the marketing funnel, identify where in the process leads may be dropping out, and optimize those areas to keep the sales funnel filled with qualified leads.

Salesforce

Salesforce is the top customer relationship management (CRM) system in the world—and for good reason. When you combine its power with that of your custom database, you gain actionable insight about your best clients, most effective marketing campaigns, and high-margin products and services.

SendGrid/Twilio

If your employees or clients require appointment reminders, lead alerts or security notifications, SMS messaging is the way to go. Integrating Twilio into your database makes it easy to send text messages at pre-set times or when triggered by user actions.

MailChimp

Email remains the most cost-effective marketing tool out there. Incorporating your email platform into your database system allows you to send emails to your users and customers, tailored to their most recent logged activity in your system or on your website.

QuickBooks

There’s no room for mistakes in accounting. QuickBooks can make the work easier but integrating it seamlessly into your custom database keeps your data clean and streamlines work even more.

PayPal

If your organization needs the ability to accept payments online, it makes sense to integrate a well known and trusted app like PayPal into your custom web application.

Braintree

Over the last few years, the number of payment methods has grown—Venmo, Apple Wallet, Google Pay and others have joined the ranks of Visa, Mastercard and PayPal. For most organizations, adding all of these options just isn’t feasible—but integrating Braintree into your application allows you to accept them (and many others).

Payment Gateway

PayPal and Braintree aren’t the right solution for every organization, and if you need a more robust payment system, we can provide a secure custom payment gateway that is PCI compliant.

D3

Static data visualizations can be helpful in decision making, but they can’t project how your decisions may impact outcomes. Integrating D3 provides interactive visualizations that respond as you add new parameters, so your team can assess the best path forward.

Artificial Intelligence & Machine Learning

Artificial intelligence (AI) and machine learning (ML) are tools every organization should consider. We can integrate AI/ML technologies, such as Google Natural Language Processing, Recognition, and others, to help you get the most out of your data.

The WBD Guarantee

We aim to build things right the first time every time. You deserve peace of mind and should feel confident about your new software. We guarantee our work. Period.

Before we write a single line of code, we make sure we understand your data challenges so we can build a solution that meets your specific needs. We want to get everything right, from the software look and layout to the coding and framework that supports it. We take the time to learn who needs access to which types of data, so we can build in role-based permissions to restrict access and protect sensitive data.

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